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Digital StrategyGraphical DesignVideo Edition

Light, Thought, Reflection!

Creation of a multimedia campaign to encourage researchers to participate in the CreateLab blog.

– Creation of the creative concept ‘Light, Thought, Reflection’;
– Creation of the typographic visual atmosphere;
– Declination in digital and physical supports.

Tough Question

How to attract CreateLab researchers to take part in the writing of blog articles?

Answer

What if we developed a campaign able to highlight the added value of scientific production in Communication in a more relaxed and collaborative environment?